Set up Google Analytics 4 with Advanced DataLayer Tracker. Configure GA4 Measurement Protocol, manage measurement IDs and API secrets, and enable server-side tracking for enhanced e-commerce analytics.
Advanced DataLayer Tracker – Server-Side Tracking Configuration Table of Contents What is GA4 Measurement Protocol? GA4 Measurement Protocol is Google’s server-side tracking API that allows you to send events directly from your WordPress server to Google Analytics 4, bypassing the browser entirely. How It Works: Key Difference from Client-Side: Why Use Server-Side Tracking? Business Benefits…
Multi-Platform Advertising Pixel Management Premium Feature | Plugin Version: 1.2+ What is Pixel Manager? The Pixel Manager lets you fire advertising pixels from 6 different platforms directly from ADT, with automatic consent management and event mapping. Supported Platforms Why Use Pixel Manager? Traditional Approach (GTM Only) With ADT Pixel Manager Dispatch Modes Pixel Manager has…
